I've always think of like our job in this world is to acquire knowledge and then share it. So much of my own personal mission for start-up-y is about accelerating the reach of interesting ideas. I'd love to have when voice is transcribed into text have some kind of color association with emotion and tone right so we can understand that context better. We currently live in an in an idea culture that looks in which there's a lot of junk food, he says.