Ecommerce Playbook: Numbers, Struggles & Growth cover image

The Black Friday Budget Mistake That Could Tank Your Monthly Sales

Ecommerce Playbook: Numbers, Struggles & Growth

CHAPTER

Maximizing Black Friday Sales Opportunities

This chapter explores common mistakes businesses make with their Black Friday marketing strategies, particularly regarding early budget allocation and revenue expectations. It highlights the significance of optimizing opportunities on the actual day and suggests analyzing past sales performance for better decision-making.

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