From Music to Marketing: A Creative Evolution

This week on The Creator Spotlight Podcast we are joined by Adam Biddlecombe, co-founder of Mindstream, a successful AI-focused newsletter which was recently acquired by HubSpot only 17 months after its inception. Adam shares his journey from being a musician to an entrepreneur, the ability to identify and seize an opportunity, and how to prep for acquisition.

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Adam

• LinkedIn
• X/Twitter

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Links & References

• Mindstream

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Timestamps

00:00 Introducing Adam and Mindstream

01:48 Adam's first business in the music industry

06:38 The creator/entrepreneur spectrum

10:34 Getting started in the newsletter world

15:13 The first 1k subscribers and early investments

20:51 The skill of identifying an opportunity

27:31 Monetizing strategies following rapid growth

31:57 The value of using LinkedIn as a creator entrepreneur

37:56 How to prepare for acquisition

49:06 The three types of exits in business

52:20 The biggest opportunities in the creator economy right now