Post Reports cover image

The Sandy Hook settlement

Post Reports

00:00

Targeting Masculinity: The Marketing of Firearms

This chapter delves into the marketing tactics of a prominent firearms manufacturer and their strategic pivot towards younger demographics around 2006. It examines how themes of masculinity and power were used to forge a connection between gun ownership and a young man's identity.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app