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5min chapter
Auditing Apathy With Ron Baker
The Accounting Podcast
How to Grow CLV Customer Lifetime Value
A subscription business that is properly managed has little or no or even negative net income on purpose. You want to take all of your cash and you reinvest it in adding more customers because those customers are an asset. If Bezos looked at traditional accounting reports like cost accounting, if he used cost accounting in Amazon, he never would have done Amazon Prime.
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