The Need to Write Down Something

In terms of processes, maybe there are a couple of things that have become habits or so as a young manager. I don't trust my memory, and i guess overtime, it just seems to be getting worse. The need to write down something is a big one for me. And very often stories that i might share, or ideas that i might propagate, come from those little lines that might have actually cropped up somewhere. It's good old hindustan lever training at work, which is to say, test your ideas. Test market new launches. You know, don't try and suddenly say you've got this great idea, and one day i'll go and say, big bank,

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