Podcasting's Farm Team

The disappearance of local DJs has been a byproduct of radio's financial distress. Radio used to have a pipeline for talent that allowed jocks to work at their craft and get better. With the elimination of all kinds of local positions, there's no path to discover new talent. Tom Webster: We need to find ways to cultivate podcasting's farm team. He says it's expensive to buy Joe Rogans but rewarding to find Bachelor Jeff's.