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State of the Art Entrepreneurship with Steve Blank

Startup Canada Podcast

CHAPTER

The Lean Start Up Methodology

Steve Jobs' lean start up methodology has evolved a lot in the past five or ten years, he says. There's been a ton of new ideas coming from people like erics osterwalders and tony olbuckha who have used it to develop their own versions of customer discovery. But for anybody listening, you know, pick whatever methodology kind of clicks for you, that you and your team can actually implement - get wrapped up in the doing.

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