Frida Ghitis started the Lotus Grapevine to gather data about workplace culture. The company was one of the first corporate sponsors of an AIDS walk in the US. Having LGBTQ representation on their diversity council had a tangible impact on Lotus.
Can you build with conscience and still succeed? Mitch Kapor & Dr. Freada Kapor Klein certainly think so. As tech industry veteran founders and investors, Mitch and Freada have long embraced non-traditional metrics that put humans at the center. Mitch co-founded Lotus, the 1980s software giant, and hired Freada to help make the company “the most progressive employer in the U.S.” And years later, their early-stage VC firm, Kapor Capital, aligns their portfolio with their values, investing in companies that close gaps in access and opportunity. Human-centered metrics don’t just improve cultures — they improve the bottom line.