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Overcoming Our Idiot Brains #674

How to Money

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The Subtle Subconscious Branding of Advertising

"I think there's also a lot of advertising that is subtly weaving that into absolutely our brains," he says. "It's just by association saying if you do or drink or buy or hang out with this product you are by proxy going to be cooler than you're going to be" He adds: "Even if it practically accomplishes what it is that you want to accomplish because you are checking off the boxes and what not"

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