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3min chapter
How Hypergrowth Companies "Run Revenue" with Clari's Kyle Coleman
Operations with Sean Lane
Clary's Way of Running Revenue
The credibility gap that typically exists between marketing sales is very real. We've worked really hard to close that gap. I think that our marketing is maybe still a little bit too academic, but we are much closer than many other companies. The gap between how our marketing team is communicating and how our sales team is communicating is relatively small.We're pretty proud of that. It's still challenging. Like, I'm not absolving myself this. I like to fancy language up every now and again, but that's not what's useful for the sales team. And customer conversations is simplicity. So the things as simple as that.
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