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Rundown: 'Liberation Day' brings a week of tariffs chaos, a TikTok check-in, and LesserEvil sells to Hershey

The Modern Retail Podcast

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Navigating Tariffs and TikTok Uncertainties

This chapter explores the complexities of tariffs and emergency meetings among brands in response to evolving trade negotiations. It highlights the potential shutdown of TikTok, the legal challenges surrounding foreign ownership, and the implications for brands that rely on the platform for marketing and sales.

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