618: How an Infomercial Unexpectedly Taught Me These Marketing Strategies
The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business
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Get Off the Fence With Infomercials
An infomercial has to help you make a decision before the clock ticks to zero. As marketers, it is our job to guide people into making a purchasing decision and not guilt them for making the decision that they make. In your marketing, you want to make sure that your call to action isn't just at the bottom of an email or the bottom of a sales page.
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