S E22: Price Discrimination - Why some people pay less
Think Like An Economist
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How to Get a Discount on a Designer Clothes
Businesses intentionally make their products worse in order to create a hurdle. They figure that people willing to leap the hurdle of watching a movie with slightly lower quality are those who really need the discount. There's one other major type of discount we haven't looked at yet, and that is quantity. Often buying something in bulk works out to be cheaper. Sometimes the hurdle s not time. It's about the quality of the pro s.
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