How to decarbonize your business, w/Kleiner Perkins partner John Doerr
Rapid Response
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What's at Stake in the Clean Economy?
This isn't just green washing. That word gets thrown around a lot. It's not green washing, though we want to be on guard for that. And the people who look at commitments by the likes of walmarand on this you mention, to de carbonize themselves to get to nit zero. I make an analogy in the book with the mobilization that occurred for world war too. In 19 forty two, general hap arnold had a meeting with f d r, and things weren't looking very good in the battle against the noses. We stopped manufacturing automobiles for four years, and we turn that manufacturing capability over to making battleships, airplanes, ammunition and tanks. A similar
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