In this episode of the AdTechGod pod, host AdTech God engages in a deep conversation with Matthew Black, exploring his unique journey in the advertising industry. Matt shares insights into his diverse background, the evolution of ad tech, and the impact of AI on advertising.
He discusses his career aspirations, the importance of gut instinct in ad operations, and the need for a supportive work environment. The conversation highlights the significance of collaboration and knowledge sharing in the ever-evolving landscape of advertising.
Takeaways
- Matt Black's career began in 3D animation before transitioning to ad tech.
- He emphasizes that a resume cannot capture the full picture of a person's capabilities.
- Matt's curiosity about ad tech led him to explore various roles in the industry.
- He believes that AI will bring efficiencies but won't replace the need for human insight.
- Gut instinct plays a crucial role in ad operations, sometimes leading to successful outcomes.
- Matt's experience in the industry has shaped his desire to help others succeed.
- He is open to various career opportunities, including agency and publisher roles.
- Collaboration and knowledge sharing are essential for growth in the ad tech industry.
- Matt values a work environment where his opinions and insights are respected.
- The ultimate goal is to support families through meaningful work in the ad tech space.
Chapters
00:00 Introduction to Matt Black and His Journey
05:01 Exploring the Evolution of Ad Tech
10:00 The Role of AI in Advertising
15:00 Navigating Career Aspirations in Ad Tech
19:57 Closing Thoughts and Future Opportunities
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