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Shireen Smith - The new rules of branding, strategy and intellectual property

Let's talk branding

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Is There a Need for Lawyers to Understand Branding?

i've had quite a few lawyers express interest in the course i'm doing. So ere i hadn't thought i would a target the legal industry, but i'm now thinking there's a need for lawyers to understand branding and the whole thing much more than just traitmank registration. I think they would even have opportunities to think more about the strategic part. And i think that would be really interesting. Overlaps. O, i'm definitely reaching out as much as i can. Im maybe it's a slight shifting in our conversation. Just go by the book, that's what i would say, pepl and. But if the people need somebody like you, they know where

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