How to Market the Value of Knowledge Management

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The director of knowledge management says it's important to network and educate yourself about the field. He also suggests that people figure out their two-minute elevator speech on what KM is like for them. The last thing he would say is document everything your team is doing, whether internally or externally.

Enterprise Knowledge CEO Zach Wahl speaks with Katie Stone, Director of Knowledge Management at Berry Appleman & Leiden LLP (BAL). BAL is a global firm singularly focused on meeting the immigration challenges of corporate clients around the world. The BAL Knowledge Management team researches, creates, and maintains this content and these process work flows in our proprietary legal database and utilizes first-to-market technologies such as AI and RPA to enhance the user experience.

In their conversation, Zach and Katie discusses how BAL handles Knowledge Management. They also talk about the importance of networking, attending conferences, and becoming a speaker for those looking to grow in the field of KM. Katie suggests that individuals should develop a clear and concise elevator pitch to explain what knowledge management means to them and how it adds value to their organization. She also emphasizes the importance of documenting everything that the KM team does and using metrics to demonstrate its value to stakeholders within the organization.

To learn more about Enterprise Knowledge, visit us at: ⁠⁠enterprise-knowledge.com⁠⁠.

EK's Knowledge Base: ⁠⁠https://enterprise-knowledge.com/knowledge-base/⁠⁠

Contact Us: ⁠⁠https://enterprise-knowledge.com/contact-us/⁠⁠

LinkedIn: ⁠⁠https://www.linkedin.com/company/enterprise-knowledge-llc/⁠⁠

Twitter: ⁠⁠https://twitter.com/ekconsulting⁠