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2min chapter
Platform business design with Ted Ladd
Talking about Platforms
How Many of Business Models Can Adapt and Adopt a Platform?
"It's all a matter of culture. And we should learn to treat this as a real cultural revolution," he says. "I have no ego in this particular idea if if I come back next season and say I was wrong here's how linear business models could shift, delighted to admit that I was wrong."
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