This chapter examines Brian Niccol's appointment as the new CEO of Starbucks amidst recent challenges, including declining stock performance and leadership transitions. It highlights Niccol's previous successes at Chipotle and outlines the complex environment he faces, including reputation issues, financial strategies, and market performance. The discussion extends to the broader implications of these changes on Starbucks' growth and the renewable energy sector in relation to community sentiments.

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