The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics cover image

403. The Power of Games w/ Kelly Clancy

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

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The Significance of Games and Incentives

This chapter explores the deep-rooted history and influence of games in society, touching on their evolutionary importance, ability to shape behavior, and impact on decision-making. It delves into the dangers of games manipulating motivation, using examples to illustrate how reward systems can push individuals to seek abstract rewards that may not align with their true values. Additionally, the discussion delves into mechanism design in both game design and economics, emphasizing the importance of incentivizing desired behaviors within organizations to avoid wastage of valuable resources.

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