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SBP 010: The Meaningful Difference Framework, with Graham Staplehurst and Jorge Alagon
The Sleeping Barber - A Business and Marketing Podcast
How to Be More Meaningful?
The risk of a wrong decision when buying any given brand is pretty low. You know, even on a big burgis like a car, you're still going to end up with e car that's pretty good,. So, so ad, and you'll justify why you bought it to your wife afterwards. Yesi then the nice thing about the model is that those three things make sense. But you need a meta model like meaningful different anselia to think across the world. And that so it is its it's what makes it, ah, very powerful.
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