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Inside The LA Times's podcast strategy

The Business of Content with Simon Owens

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The Difference Between Narrative Podcasts and Conversational Podcasts

Iket: You have a mixture of several narratve or you have narrative podcasts, and nese vera conversational podcasts. Can you talk a litte bit about the differece between the two? Like, are you having different goals in terms of monotization and marketing? And how thi how the narrative podcast pitched to you verses, noch conversational shows. Iket: There's a lot of differences between the two.

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