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SPECIAL EPISODE: Talent Attracts Talent

Square Peg Founder Stories

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Hiring the Right People

This chapter discusses the value proposition for job seekers and the importance of clear job descriptions, role titles, remuneration, and expectations. It also mentions the common mistakes founders make in the hiring process. The founder of Gotera, a waste management system, shares her experience of falling into the trap of hiring based on perception and ideology, rather than finding the right fit for her company.

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