Bloomberg columnist, Parmy Olson, won the FT Business Book of 2024 for Supremacy, her story of the race between Sam Altman’s OpenAI and Demis Hassabis’ Google DeepMind for control of the AI ecosystem. Given that Parmy Olson finished writing Supremacy at the end of 2023, I asked her what she would have added to her narrative with the hindsight of knowing what actually transpired in 2024. And what, exactly, does Olson expect to happen in 2025 - a year which will, no doubt, rival 2024 in determining which multi trillion dollar Silicon Valley behemoth will control our collective AI fate.

Parmy Olson is a Bloomberg Opinion columnist covering technology. A former reporter for the Wall Street Journal and Forbes, she is author of “Supremacy: AI, ChatGPT and the Race That Will Change the World.” which won the Financial Times best business book for 2024.

Named as one of the "100 most connected men" by GQ magazine, Andrew Keen is amongst the world's best known broadcasters and commentators. In addition to presenting KEEN ON, he is the host of the long-running How To Fix Democracy show. He is also the author of four prescient books about digital technology: CULT OF THE AMATEUR, DIGITAL VERTIGO, THE INTERNET IS NOT THE ANSWER and HOW TO FIX THE FUTURE. Andrew lives in San Francisco, is married to Cassandra Knight, Google's VP of Litigation & Discovery, and has two grown children.

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