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2min chapter
How do incentives really work? with Uri Gneezy
ReThinking
How to Design Incentives That Work
Incentives are powerful, but they don't always have the impact that we intend. They're full of unintended consequences and side effects. Incentives move our world without incentive. The world would look very different. We need to test them, see if it works. If not, modify them until you get it right.
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