Society, Behavior and the Future - Robert Greene
MindHack
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Irrationality and the Effect of Heuristics in Marketing
I also talk in chapter one of the books about irrationality and how we are really more governed by emotion than rational thinking. And you're probably not aware of this. So the degree that you sort of navigate towards your own little tribe on social media and only listen to the narrow band of ideas that come through is very dangerous. They can go and talk to people who come from a different background and communicate with them on their level.
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