243: Best Practices for Outbound Sales Sequences
The Predictable Revenue Podcast
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How to Craft a Great Subject Line
You want to make it stand out and be unique. Statistically, you want five words or less. One, two, three words were best. Once you master it, you can use it in both cases. If you want to get engagement because the algorithm works on dwell time,. And part of that is making sure that you hook them same way.
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