Professional copywriter and host of the Storytelling Secrets podcast, Jules Dan, shares his top tips and tricks for effective copywriting that we as web designers can apply to website copy, emails, social media posts and more!
In This Episode
00:02 - Intro & announcements
04:02 - Greeting to Jules
05:34 - A little history
08:55 - Words sell a story
10:53 - Showcasing your values
12:02 - Make stories your own
12:58 - What is copywriting
16:04 - Being conversational
18:31 - Strategy of story
19:44 - Eliminate confusion
20:25 - Call to action clarity
24:14 - Landing page tips
25:30 - Conversion optimization
26:06 - Video in conjunction
26:58 - Key to email tagging
30:16 - Finding the pain points
33:36 - Art of listening
37:56 - The email launch
44:11 - Integral about deadline
47:15 - Discount head games
50:00 - discount or devalue
50:58 - Fast action bonus
52:00 - Using testimonials
53:27 - Good email titles
56:15 - Fear or curiosity
58:17 - Congruent lines
1:00:50 - Where to find Jules
1:02:56 - Final thoughts
Get all links, resources and show notes at:
https://joshhall.co/128
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