Netflix and the Queue

Q and Netflix are somewhat inextricably linked together, I think, in the consumer's mind here in the US. It was very clear to me, at least, within months of using the word that it probably was the wrong word. And so we've been using Q ever since. The queue is still central to Netflix's existence because of Comcast. For 85% of Americans who want a high-speed, wired connection to their home in the next five years or so, their only choice will be their local cable incumbent.