Start Up Life - The Dirty Little Secret

Inimpro has a lot of analogies to start up life. It's not that every idea is idea, or that every idea needs to be followed. You are on a team where you are mutually constructing a reality. And if some one is participating in that reality and sees something, or contributes something out there into the air, it can't be dropped. The ability to listen enough that these ideas, good, bad and ugly, all kind of factor into your calculus around how to solve this big optimization problem.

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