4min chapter

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Episode 600: The Million Dollar Messaging Formula That Sells Your Stuff For You (So You Don't Have to...) with Brandon Lucero

The Mind Your Business Podcast

CHAPTER

Mastery Is the Key to Unlocking the Most Powerful Messaging

"I think it's a violation actually of a universal law that you don't have what you're offering and you're trying to profit from that right?" "There is a gap in our mastery because I've always believed that like that's how I trained my team as he said if I'm really a true sign of mastery is that they can get as good or better than me at whatever it is I do in the businessBecause I train them so well right"? He says there are those people who just go through a course or they look at something once and all of a sudden they're an expert on it. The most difficult people to figure out the messaging can't tap into those lower

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