2min chapter

Founders cover image

#118 Forty Years With Henry Ford

Founders

CHAPTER

Henry Ford and the Ford Motor Company Survived

There have been more than 1200 automobile companies. Today there are only six. Why did the Ford Company survive when 1200 others went out of business? It was born at the right moment. The time was ripe for a cheap car and Ford had one. An inexpensive car required revolutionary cost cutting production. Both car and production methods were unorthodox in that day. And the organization that developed them was likewise unorthodox. Its head was a single purpose man who dominated yet at the same time delegated sweeping authority and responsibility.

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