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How To Unlock the Hidden Potential in Any Conversation with Julian Treasure

The Science of Success

CHAPTER

Listening and Being a Powerful Speaker

There are two components to communication, aren't there? There's the sending and there's the receiving. And we do tend to focus rather a lot on the sending. We're very focused on sending and hearing and listening,. as a sense, are very underplayed compared to speaking. The best speakers are also very good listeners. Because they are listening to the listening, they are conscious of who it is they speak to - therefore they speak in a more effective and appropriate way. If you want to be really powerful in speaking, it's not enough simply to send. What you need to do is to make sure it gets received at the other side. You have these filters that we listen through

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