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HIBT Lab! MKBHD: Marques Brownlee

How I Built This with Guy Raz

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Balancing Brand and Business: The Dual Role of a Content Creator

This chapter explores the dual role of the speaker as both the public persona and key decision-maker of MKBHD. It emphasizes the significance of authenticity in product reviews and discusses the sources of revenue while maintaining a critical stance towards partnerships with tech companies.

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