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The Conversation Is Dead, Isn't It?
I was so inspired watching your conversation with Adam where you say about that board meeting with the BBC at the start, where you lay out to them what you're going to do as a DJ. Did anybody believe you? What did you say? No, definitely not. I feel like I got laughed at the room at the time. And in the same situation, they weren't as big then as they are now. Now they're one of the biggest. But I look reflects on conversation. I say, how do I stop that happening in the future? Because I play a role in the content, whereas in Fire in the booth, you play a role, but it's you creating a