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S7 Bonus: Nat Robinson, Trustworthy

Code Story: Insights from Startup Tech Leaders

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How Long Did It Take to Build a Product?

Our first ideration of the product was a pitch dig that we basically used to raise some seed money. You have to make certain decisions in trade offs when you start building product, right about feature cut and technical det things like that. It's very nerve racking when you come across customers who want to customize everything. We couldn't be infinitely flexible, that members would have to sort of snap to our way of doing things - for most families, they actually prefer it.

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