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The New Payment Systems Reduce the Pain of Paying
The new York City taxing limousine commission reported tips increased from ten to 22 % on average when the new payment screens were turned on. These systems also make it easier for customers to let go of their money. In another sense, they eliminate what duke professor dan arielli calls the pain of paying. The less money feels real, the less painful it is to spend and subsequently, we spend more of it.