Automating Personalization -- Rick Elmore // Simply Noted
MarTech Podcast ™ // Marketing + Technology = Business Growth
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Handwriting Automation - How Did You Get Started?
Rick Ford is the founder and CEO of handwriting automation company, Yed. He started out as a football player but went back to do his mba in two thousand 17 years. Now he's focused on personalizing marketing campaigns for companies with more than $1 billion annual sales. His business has grown from three employees to about 30 people today.
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Transcript
