What Is a Customer Need?

Job's theory breaks down that goal that your customers are trying to achieve into very specific customer needs. The first thing to do is break down the steps that a customer has to go through to get the job done. And this thinking applies to anything, could be cardyovasco surgeons trying to restore ery blood or c f o trin optomize cash flow. Iget this wog sow went from customers, who that really is markets, making sure playing in the right market, to a awsom market that is built for growth.