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13min chapter
Rapid Response: Airbnb reimagined (Part 1), w/CEO Brian Chesky
Masters of Scale
Unique Locations and Brand Innovation on Airbnb
The chapter delves into the CEO of Airbnb's experiences in New York and the challenges of being a public company CEO. It discusses the genesis of listing unique locations on the platform, from an IKEA store to iconic sites like the X-Men Mansion. The speaker emphasizes the strategic investment in creating unique 'uphouse' experiences to enhance the brand and generate media coverage.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode