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S1 EP2: Nik Sharma, CEO of Sharma Brands | TikTok Playbook | Growth Marketing

30 Minutes of Growth

00:00

Zero Party Data - What Is It?

There's zero party, there's first party, ther second party, and third rty. Third party is data you get from other sources. First party data is data that you own. Zero party data is like it adds on to that profile. And all these things will basically just enhance your marketing.

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