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B2B Marketing Metrics Framework - with Bill MaCaitis - Former CMO Slack, ZenDesk and Salesforce

Metrics that Measure Up

CHAPTER

Embracing AI: A Call to Learn from the Past

This chapter emphasizes the significance of acquiring technology skills, especially in AI, for career advancement. It also includes a personal story reflecting on past encouragement to learn computing, concluding with acknowledgments and sponsorship details for B2B marketing leaders.

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