2min chapter

Forward Guidance cover image

Oil Will Dethrone The Fed (Here’s Why) | Harris Kupperman & Porter Collins

Forward Guidance

CHAPTER

How to Succeed if You're an Unprofitable Business

I think people don't remember the lesson of 2000. I could see this happening, you know, cascading through the general is like everyone keeps thinking like the tech bubble is contained to San Francisco real estate or something. You try to basically shrink your way into profitability. And where do you shrink? Like Facebook or meta, whatever they call themselves today, you stop buying keywords.

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