The Pitch cover image

#97 Secret Sauce or Snake Oil?

The Pitch

CHAPTER

What's Your M.R.R?

Christopher's first bare bones product is a communication tool for mortgage lenders to work with home buyers. Christopher has already proven that he can raise money for his startup, but he does have some direct competitors who've raised hundreds of millions more. "We had less than 1% churn over the last year," says Christopher.

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