Creative Entrepreneurship: From Hobby to Thriving Business

This chapter explores an individual's journey in creative entrepreneurship, highlighting their transition from local craft fairs to online platforms like Etsy and TikTok. It emphasizes the importance of community-building, personal branding, and the nuances of influencer marketing while reflecting on the emotional challenges faced in the journey. The conversation also touches on timing in business decisions and the balance between personal narratives and marketing strategies.