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From Listening To Launch: How We Do Customer Research
Customer Show
Product Launch - How Are You Feeling Right Before You Launch?
I was equal parts excited and nervous as it came to the day where we actually clicked submit and officially launched the cart so people could start buying. As a marketer that teaches and believes in understanding your customers, if our launch flopped, that would have felt shitty. I wanted this launch to be successful for financial reasons and to help more of the people who had been asking for our support.
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