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The Cult of Apple

Sounds Like A Cult

CHAPTER

Apple Is Like Staining Glass in a Catholic Church

Apple crushes almost more than any other tech brand is that sense of imagery. It's almost like stained glass in a Catholic church. You can't help but feel awe inspired by the vision of their branding, graphics and products themselves. They betray the promises slowly so that you're not going to automatically be like, oh my God, what traders? I'm going to defect from this cult.

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