3min chapter

You Are Not So Smart cover image

197 - Conspiratorial Thinking

You Are Not So Smart

CHAPTER

How Zinski Became Interested in Conspiracy Theories

Zinski: Individuals can take action on these theories and they can cause incredible damage when they do it. We gathered a thousand editors a year for 120 years from 1890s to 2010. And then we had about 120,000 letters and then we had our assistance code them all based on whether they engaged in a conspiracy theory or not. So, we wound up with this body of more than 800 letters over time.

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