Paula Scher - Pentagram partner & design genius
My Life In Design Podcast
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How to Be a Successful Copywriter
"I had some good ideas but I had no portfolio to speak of," he says. "We were teamed riding ads and he would ride an ad and I would do a layout." He was hired by Columbia Records at 22, when the closing day for record rags was Wednesday. After they started doing this thing together, a couple of the ads won awards,. The art director at Atlantic Records saw them and hired me to work for him.
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